By Farhad Manjoo
Four times before in its history, at media events planned with military precision, Apple introduced a new invention that radically altered how the technology industry conceived of its future. The company hopes it did that again for a fifth time on Tuesday by unveiling the Apple Watch, a stylish smartwatch that is the company’s first advance into a new product category since it created the iPad in 2010.
Yet in some ways, the most consequential headline at the event went unannounced. The biggest news was about the old Apple: It’s back, and it’s more capable than ever.
Any question about how well Tim Cook, Apple’s chief executive, is managing the reins of the world’s most valuable company will most likely be put to rest after Tuesday’s profusion of product announcements at the Flint Center in Cupertino, Calif., where Steve Jobs first showed off the Macintosh in 1984. Continue reading Apple Is Back, Better Than Ever
Is it U2?
Is it a giant Apple trojan horse filled with Apple Geniuses that will be deployed to remotely exterminate ISIS extremists?
Is it a TARDIS? An iTardis?
We will all find out in less than 30 minutes time.
Go to apple.com to watch the festivities.
SAN FRANCISCO — Apple is trying to have another iPod experience.
The company was not the first to create a digital music player when it introduced the iPod 13 years ago. But the device, with its click wheel and slick integration with the iTunes software that ran on a computer, took digital music into the mainstream.
Nor will Apple be the first to introduce a so-called smartwatch when it unveils its much-anticipated wristband device on Tuesday, along with two iPhones. But if the company gets it right, it could be the first to make average people want to buy one of these devices.
Wearable computers — attached to a wrist, a belt, a lapel or even a head — have so far been the property of serious gadget enthusiasts and calorie-counting fitness buffs. While a lot of attention has been paid to Google Glass, for example, the computer-in-eyewear is as well-known for the privacy controversy it has caused as for its technical trailblazing. Continue reading Success of Apple’s iWatch May Rely on Health Care Partnerships
Apple is continuing its autumn tradition by unveiling the iPhone 6 and a smart watch (expected to be called iTime) on Tuesday. The devices reportedly will add mobile payments to compete with companies like Amazon and Square that are using the new technology.
The iPhone 6 and smart watch will use near field communication technology to allow users to buy things by scanning their devices on sensors in certain stores like the Apple retail shops, coupled with tokenization that generates a one-time use payment code, according to industry blog Bank Innovation.
This combination may boost convenience and decrease fraud, but linking payments with mobile phones also raises privacy concerns. Apple’s addition of a fingerprint scanner to its iPhone 5S last September sparked concern about granting the tech giant greater access to users’ personal information.
The iPhone 6 also will have a larger display to meet growing consumer demand for bigger screen size and an easier browsing experience on phones. A patent granted to Apple indicates the smart watch may be called iTime.
Companies are trying to make devices fashionable, in part to make up for the perception that wearables can’t yet rival the convenience of a smartphone, says Carolina Milanesi, chief of research at market analysis group Kantar Worldpanel ComTech. Milanesi expects Apple’s watch to have a fashion design that appeals to men and women, but the image included in the patent resembles the basic detachable watch band available as an accessory for the company’s iPod nano.
Apple also will likely preview a new iOS 8 operating system Tuesday to follow the new HealthKit and HomeKit platforms it debuted in June. Health monitoring is expected to be a major part of the smart watch, since fitness tracking is the most successful feature of the growing wearables sector.
Competition on wearables comes from companies including Google, which unveiled its Android Wearoperating system earlier this year. The system includes features like voice search and fitness monitoring, and operates on wearables designed by Intel and Motorola. With coverage from U.S. News